Following a social media account today is not something that individuals just automatically do. Instead, they are much more discerning than in the past with who they give their free likes and become free followers of. One of the reasons this is the case is because there are more pages out there that can grab the attention of a viewer or social media user. Another reason is because when and individual makes the choice to follow a page, they are also making the choice to see posts and information from that page and similar pages. As such, they are becoming much pickier in who they give their likes and favorites to and who they want to share their information with.
In order for you to stand out from the crowd, you need to make sure that you are doing your best to do just that: stand out. This is important and you want to make sure that you do everything you can to get their attention. Know what you are doing and what it is that you want to send messages about. Be consistent and be fair in your approach to content. The result can be something that is absolutely worth it and tangible in your page likes and follows.